Archive for the ‘MMA Articles’ Category

Why Waiting Never Works

Posted: July 13, 2012 in MMA Articles

This is a great article, and goes to show that these prize fighters must also use business strategy to be successful. A good adviser would go a long way with some of these guys. Out of sight out of mind?


If the UFC’s 2012 can be characterized by anything at this point, it might be a lack of star power at the top of cards and the messy title pictures that have resulted (or it could be drug controversy, but indulge me and go with the former). The organization has done its best to toe the line between notable fighters atop cards and trying to develop new talent, but the simple fact is that they can’t accomplish both while attracting the type of viewership that will be seen as successful. There are too many cards and not enough notable names in play for that strategy to work, so the UFC has to focus on developing fighters into draws that will replace the Lesnars, Liddells, Penns, and Coutures atop cards while still maintaining the interest of the average viewer. Herein lays the problem. Rather than keeping fighters active and having fans…

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What do you guys think of Couture? He rocked the MMA world in his prime, no?

Xtreme Couture MMA

Las Vegas, NV, July 2, 2012:

Mixed Martial Arts (MMA) Icon Randy Couture’s Xtreme Couture MMA training center is proud to announce their newest initiative, the Xtreme Couture MMA Affiliate program as well as to announce the first training center, Tightan Gym MMA & Fitness Club .

Brand recognition is one of the most important aspects of business success.   Xtreme Couture MMA is one of the strongest & most respected brands in the MMA market. Backed by MMA legend Randy Couture and combined with the rapid and explosive growth of Mixed Martial Arts, there isn’t a better time to become an Xtreme Couture MMA Affiliate.  Eligible training centers will be evaluated by an Xtreme Couture MMA coach who will then work with the center to certify instructors in various MMA disciplines. Once certified each center will be reevaluated on an annual basis to maintain their status.

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